To encourage Singaporeans to live life in good health and age healthily, Abbott is supporting one of the most important groups in the community to Stand4Strength – supporting Singapore’s hawkers young and old to keep up their strength and health.
Starting in February, Abbott will provide physical and lifestyle assessments and Stand4Strength health starter kits for hawker stall owners across Singapore, to help our hawker heroes remain strong and continue to feed the nation.
Each Stand4Strength starter kit contains ENSURE® sachets, product vouchers and informative leaflets featuring nutrition tips to build physical health.
“Hawkers stay on their feet all day long to feed hungry Singaporeans, so they have a great need to keep up their physical strength,” said Anna Jacob, nutrition director at Abbott in Singapore. “To support hawkers and Singaporeans alike to live life strong, Abbott is helping adults improve their muscle health and encourage them to take action now. With the help of early identification and intervention supported by good nutrition, people can live fuller lives through their older years.”
To make muscle health improvements accessible for our hawkers, Abbott has introduced a new twist in its Stand4Strength challenge, an initiative to encourage Singaporeans to find out their muscle age by doing a 5-times-sit-to-stand test and using the Muscle Age Calculator.
This year, Singaporeans are invited to post a photo or video on Instagram of themselves and their parents or grandparents doing the 5-times-sit-to-stand test together, share their muscle age in the post caption and tag @ensuresg #Stand4Strength. When Singaporeans participate in the challenge and post their entry on Instagram with the tags @ensuresg #Stand4Strength, they stand to win an ENSURE® kit for themselves and support hawker stall owners to receive a free physical and lifestyle assessment, limited to 50 assessments.
For more information, please visit http://stand4strength.sg.
Images: Abbott Singapore and Envato (header)
