As Ramadan begins, FairPrice Group (FPG) is reaffirming its commitment to the Muslim community by distributing over 75,000 complimentary Buka Puasa refreshment sets across 59 FairPrice stores from 2 to 30 March 2025. This marks the 17th consecutive year of this initiative, which has become a meaningful tradition for FairPrice Group in fostering inclusivity and community spirit during the holy month.

Muslim customers breaking fast at participating FairPrice stores will receive complimentary drinks (milk, an isotonic beverage, or water) and snacks (dates or biscuits) 30 minutes before and after Buka Puasa, while supplies last. In a first for this initiative, FairPrice Group’s headquarters staff will volunteer alongside frontline store employees to personally distribute these refreshments, deepening engagement with the community.

“Ramadan is a time for reflection and togetherness, and we want to extend our support to the Muslim community during this important period,” said Vipul Chawla, Group CEO of FairPrice Group. “Through this initiative, we hope to strengthen community bonds and fulfil our mission of making every day a little better for the people we serve.”

Giving Back: Ramadan Care Packs & Hari Raya Celebrations

Beyond refreshment sets, FairPrice Group, with support from FairPrice Foundation, will distribute 1,500 Ramadan care packs to beneficiaries of Yayasan Mendaki and M³ on 3 and 4 March 2025. These care packs will contain essential Buka Puasa items, including dates and soy milk.

To usher in the Hari Raya festivities, FairPrice Group will also host two Hari Raya Block Parties in Tampines and Woodlands in April, creating vibrant spaces for families and friends to celebrate together.

Festive Bazaars, Exclusive Promotions & More

Shoppers preparing for Ramadan and Hari Raya can look forward to two Hari Raya Mini Bazaars at:

FairPrice Xtra JEM (27 February – 12 March 2025)
FairPrice Woodlands 888 (13 – 26 March 2025)

These festive markets will offer a curated selection of condiments, beverages, snacks, desserts, and ready-to-eat delights to simplify Ramadan meal planning.

In addition, FairPrice customers can enjoy limited-time festive promotions running until 9 April 2025, ensuring affordability on essentials such as fresh and frozen foods, household cleaning supplies, and Hari Raya snacks. Those spending a minimum of $30 in a single receipt will be eligible to redeem exclusive festive packets, while stocks last.

FairPrice Group will also host a Raya Festive Draw from 13 February to 9 April 2025, with exciting prizes up for grabs.

Fostering Community & Togetherness

With each passing year, FairPrice Group continues to deepen its engagement with the Muslim community, ensuring that Ramadan is not only a time of spiritual reflection but also one of connection and generosity.

For more information on participating stores, festive promotions, and events, visit FairPrice’s official Hari Raya page.

Images: FairPrice Group